Analysis of McDonalds Essay -- Strategic Management

TABLE OF CONTENTSINTRODUCTION1VISION, MISSION AND STATEMENT VALUES1INTERNAL AND EXTENAL ANALYSIS3Strength and weaknesses of McDonaldsOpportunities and ThreatsFive Force AnalysisCOMPETITIVE AND DEVELOPMENT STRATEGIES6The cultural webCONCLUSION8REFERENCES9 INTRODUCTIONStrategic management is the way of implementing different business strategies and plans to attain certain specific aims and objectives. It involves collection of decisions and different rules and policies that tend to define the results that are generated in the form of better business performance. For undertaking these activities, management should possess an in depth understanding and be able to assess the general and competitive remote and internal business environment to take proper business decisions (Cornelis, 2010). McDonalds is an organization that offers a range of products and services in a very effective panache that makes it a market leader in providing fast food services all over the world. By enforcing su itable strategies, McDonalds can increase its level of gross revenue and will also help in upgrading as well as sustaining the market by acquiring competitive advantage (Schoenberg, Collier and Bowman, 2013).Vision recital of McDonaldsMcDonalds quite a little statement can be said that it wants to be the worlds outmatch quick service restaurant experience. Being the best for McDonalds means that it needs to provide the best of the quality of food products, services, and cleanliness and value so that it can make everyone of its customer smile (Schmitt and et.al, 2011). A vision statement of the company is an idea for how business can be eventually perceived and what actions it will be taking for coming 5, 10 or 15 years for i... ...rnational Strategic Management Challenges and Opportunities. Taylor & Francis. Valdani, E., and Arbore, A., 2013. Competitive Strategies Managing the Present, Imagining the Future. Palgrave Macmillan.Witcher, B., and Chau, S. V., 2010. Strategic Manag ement Principles and Practice. Cengage Learning EMEA.OnlineMcDonalds and Ethical Issues. 2009. Online. Available through . Accessed on May 14th, 2014.Peyeti, J., 2011. Porters Five Forces - Analysis of the fooling Deals Market. Online. Available through . Accessed on May 14th, 2014.The Cultural Web Aligning Your Organizations Culture with Strategy. 2013. Online. Available through . Accessed on May 14th, 2014.